The Best PR Agencies in Vietnam to Save You From a Boring Brand
Finding your voice in Vietnam requires more than translating a press release.
Too many businesses often waste their budgets without a local partner to navigate the complex media landscape.
You need a team that understands the cultural heartbeat of the market. A team with a deep understanding of local nuances, relationship-based media networks, and shifting digital trends.
This list is for business leaders tired of generic pitches that need a fitting partner to elevate their brands’ presence
Here are the best PR agencies in Vietnam that deliver measurable results and not just noise.
How much do public relations (PR) services cost in Vietnam?
Budgeting for public relations here can be tricky because you really get what you pay for.
Small, localized campaigns for testing the waters might require anywhere from 25 million to 125 million VND, but serious market entry requires a bigger budget.
A large brand aiming for dominance in the market will easily look at bills exceeding 250 million or even 375 million VND a month.
Even a single article booking in a top-tier outlet can run you nearly 15 to 16 million VND, and that doesn’t even include the professional writing fees, which start around 400,000 VND.
Premium video content for social media to accompany a launch pushes the cost upwards of 25 million VND.
1. EloQ Communications
Website: https://www.eloqasia.com/
Address: 174 Le Hong Phong, 3rd floor, District 5, Ho Chi Minh City
Contact: 028 3925 1559 | [email protected]
Hours: Mon-Fri 9:00 AM – 6:00 PM
EloQ acts as a bridge for international companies trying to crack the code of the Vietnamese market. They act as your local “eyes and ears” to ensure you don’t make a cultural faux pas.
Clients appreciate their “Glocal” approach, blending global professional standards with deep local insights. This makes them ideal coordinators for a broader Southeast Asian (ASEAN) push.
They also handle crisis management and influencer marketing in-house, so you aren’t juggling multiple vendors. Plus, their membership in global networks, like the Public Relations and Communications Association (PRCA), adds a layer of trust regarding ethics.
However, keep in mind they are a boutique agency. Clients needing a massive team for a nationwide, labor-intensive execution overnight might find their smaller size limiting compared to giant global conglomerates.
Customer Reviews
Exceeded expectations, with a significant increase in reach
We collaborated with EloQ Communications on a Facebook campaign and the results exceeded expectations, with a significant increase in reach. We truly hope to have the opportunity to work with EloQ on another project in the future.
- Ming Dora | Google Review (Translated)
2. Ivy+Partners
Website: https://ivynpartners.com/
Address: 1st Floor, 1161 No.57 Street, An Khanh Ward, Ho Chi Minh City
Contact: [email protected]
Hours: Mon-Fri 9:00 AM – 6:00 PM
Ivy+Partners turns simple ideas into genuine cultural movements rather than just generating noise.
Their business-matching service actively connects clients with investors and partners for strategic collaboration.
When a local business owner reached out to their team regarding a tech launch, their agility and “can-do” attitude were immediately apparent. This made them feel like a priority rather than another account number.
They are excellent at making brands “talkable,” specifically in the tech and lifestyle sectors.
It is worth noting, though, that they are a relatively young agency. Clients seeking a firm with decades of historical archives and hundreds of staff for a massive crisis might find the boutique scale quite small for enterprise needs.
3. Vero
Website: https://vero-asean.com/
Address: Room 2, Floor 5, The Waterfront Saigon, 1-1A-2 Ton Duc Thang Street, Sai Gon Ward, Ho Chi Minh City
Contact: 028 7300 8469 | [email protected]
Hours: Mon-Fri 9:00 AM – 6:00 PM
Vero is one of the few agencies “born” in ASEAN. This means that their strategies are native to the region rather than adapted from a Western playbook.
As a certified B Corporation, they are perfect for brands that care deeply about ethics and sustainability.
I love that they have a dedicated government relations unit, which is a lifesaver when navigating Vietnam’s complex regulatory environment.
But most importantly, their strength in digital and influencer marketing often outperforms firms that still rely on traditional media or print. They use data to drive their creative decisions. This can be crucial for more modern campaigns.
However, their premium fee structure may prove too expensive for local small and medium-sized enterprises (SMEs) accustomed to the more flexible payment terms of smaller boutique agencies.
This includes significant finance charges on third-party costs.
4. PurpleAsia Vietnam
Website: https://purpleasia.com/contact/
Address: B01.07 Level 1, Block B Hoang Anh River View, No.37 Nguyen Van Huong Thao Dien Ward, Thu Duc City, Ho Chi Minh City
Contact: 028 62777 050 | [email protected]
Hours: Mon-Fri 9:00 AM – 6:00 PM
PurpleAsia integrates public relations with high-end branding and visual identity.
With over two decades in the market, they have mastered the art of luxury and lifestyle communication.
Beyond sending press releases, they curate a brand experience that looks and feels premium across every touchpoint. This is fantastic for real estate or hospitality businesses needing a cohesive offline and online presence.
Their team bridges the gap between international expectations and local reality very well.
The downside is that their core identity is heavily rooted in design and branding.
Clients seeking a PR partner primarily for aggressive media buying or search engine optimization (SEO)-driven press releases might find other specialized marketing agencies better suited for those specific tasks.
5. Go Media Vietnam
Website: https://gomedia.com.vn/
Address: 7th Floor, 51 Xo Viet Nghe Tinh Street, Hoa Cuong Nam Ward, Da Nang
Contact: 0833 336 851 | 039 8050 837 | [email protected]
Hours: Available 24/7
Go Media is a fantastic option for small and medium enterprises that need professional results without the enterprise-level price tag.
Their all-in-one ecosystem is incredibly convenient, handling e-commerce and media production under one roof. They have their own influencer network, which gives you direct access to TikTok creators for viral potential.
Notably, they are more focused on sustainable growth for smaller players rather than chasing short-term metrics. It is a great fit if you need to optimize costs while still getting professional service.
Founded in late 2021, their relatively short operational history lacks the extensive multi-decade track record or deep industry connections of older firms.
These are qualifications that some large state-owned enterprises or conservative corporations typically require for long-term stability and risk mitigation.